Tag Archives: Google

One tiny, little milesone on the streets of Lichfield this evening; perhaps we don’t all need to bow to our former masters, pay rent to our lords…

It has always been the little victories that mean so much more around here.
One happened tonight in the City of Lichfield.
Here it is… http://thelichfieldblog.co.uk/2010/03/18/council-leader-concerned-by-plans-for-new-rail-line-through-lichfield/
You have to scroll down to see it. But it’s the banner ad. For these boys… http://www.lichfieldpc.co.uk/
A computer shop in Lichfield.
Run, I believe, by a lad called Nick Brickett. Who, I suspect, [...]

Selling advertising has always been a people thing; its what ad reps did; they gave ’selling’ a human touch. And nothing’s changed…

We have, for quite some time now, been treading a similar path to MrG.
Only difference being that whilst Google’s road forward is a ten-lane LA highway; ours is far more of an ill-trod, mountain path.. with little more than one hardy, Himalayan goat to have gone before us.
And we tend to keep our gobs shut; [...]

Fascinating to watch the rise of ’sociable media’ – of which Totnes Monster and coffee shop Hayley are a proud part…

It’s been a while; been ‘on the road’ of late… jobs to do, people to see, family to bury…
All of which means that I’ve missed much of the ‘buzz’ that accompanied Google’s latest concoction; stepping onto the social media toes of both FaceBook and Twitter. Or not, as the case may be.
I have to be [...]

As I look at the new pay-wall that Johnston have erected around the Northumberland Gazette, you do begin to wonder…

As one or two of you might know, we have developed something of an interest of late in events in Northumberland.
There is, after all, a chance that the initial contours of the UK’s new media landscape might be drawn out in the rolling vales beneath Hadrian’s Wall…
http://outwithabang.rickwaghorn.co.uk/?p=331
Today and Johnston Press boldly went where few weekly [...]

If anyone wants to know where the future of the UK’s new media landscape will be forged and decided, it’ll be in the North-East of England. Starting on Monday.

Whether by accident or design, the North-East of England is a very interesting place to be now media-wise.
That particular penny has taken a little while to drop, but events of the last 36 hours have only strengthened my feeling that over the course of the next 6-9 months, Newcastle, Sunderland and the great English-Scottish borderlands [...]

Part of an answer, for me, is something simple, rewarding and available in three clicks. Part of every answer, however, will be collaboration between big media and small

There have been several interesting posts of late; all of which on their own merited deeper consideration in this neck of the woods.
Alas, my time hasn’t been wholly my own of late; only kid duties have called.
But this was great; like really great…
http://blogs.journalism.co.uk/editors/2009/09/29/mtc09-moritz-wuttke-dont-rely-on-google-and-develop-your-own-adsense/
Because the author – in this case Moritz Wuttke – was delivering the [...]

For me, the choice is simple… Either you give people the chance to place an ad themselves or you let others put a bag on your head…

It is a block that we walked around many moons ago…
http://outwithabang.rickwaghorn.co.uk/?p=100
And in the 15 months since, my knowledge of all things SEO hasn’t improved. I remain pretty wedded to this notion that if the content is good enough, your community will find you; you’ll find a place around their campfire provided you add something of [...]

Why I agree and disagree with the Queen of Hyper-Local. Our future can be as part of a network… but one that works from the streets up, not from the top down…

I transcribe this only for the hard of time…
But, natch, for those with more time than most on their hands, we link…
http://www.guardian.co.uk/media/organgrinder/audio/2009/sep/07/media-talk-usa-podcast-hyperlocal-journalism
The fact that one of Jeff Jarvis’ guests is Debra Galant ‘the Queen of Hyper-local’ via her www.baristanet.com site sparked an interest; as, of course, did the subject matter – whether ultra-local might prove [...]

For the beneft of the two Martins, Moore and Belam. ‘Collaborative Individualism in The Digital Age’ OK, it’s not three words…

In many ways the half-baked musings that follow are the fault of the two Martins, Moore and Belam.
The former has very kindly asked me to contribute at his forthcoming NewsInnovation gig in London on July 10… http://barcamp.org/newsinnovationlondon; all of which demanded I think of both a subject matter and a pithy title.
And as the latter [...]

Mr Murdoch was right, the fast will beat the slow. But for me, there’s another race that’s there to be won – where the open beat the closed.

For all-too obvious reasons it seemed a mite remiss to let this pass without some sort of longer comment.
As easy as it is these days to hope that a couple of well-placed tweets complete with a six-word quote will suffice… That said, twas the power of Twitter that led me to said piece. So thanks [...]

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