You either go one of two ways – global or hyper-local. And there’s nothing in-between. Just ask the people of Belper…
General, Journalism, MLW | (2)
There are many a theme that we seem to stumble across and these two pieces return to one of the more familiar - a digital landscape that, to my mind, will be defined by two compelling forces, local-stroke-hyper-local and national-stroke-global.
Here's G-Cap Media shifting their radio tents every more into the latter camp... http://www.guardian.co.uk/media/2008/apr/24/gcapmedia.radio
... and from the same Guardian Media page, here's ITN getting in something of a lather about ITV's decision to pull their tanks back off the local news lawns... http://www.guardian.co.uk/media/2008/apr/23/itv.television
GCap's decision will hit downtown Loddon; we're part of Radio Broadland, a little local GCap off-shoot; I actually did ...
Tagged:
Addiply,
Belper,
Deepings,
GCap,
global,
hyper local,
ITN,
ITV,
MyLocalWriter.com,
Radio Broadland,
Stamford,
The Beltway,
The Daily Mail,
The Guardian,
The Telegraph,
Trinity Mirror,
Washington Post